【Tesla Motors】 Marketing Manager, Japan : CareerCross - 2015

It’s more than electric, it’s Tesla.

Job Information

Hiring Company Name

Tesla Motors, Inc.

Hiring Company Name

Tesla Motors Japan  

Job ID

537543 

Division

Marketing

 

Company Type

International Company  

Job Type

Full-time  

Location

Tokyo – 23 Wards, Minato-ku

 

Salary

Negotiable, based on experience  

Date Refreshed

Today

 

General Requirements

Minimum Experience Level

Over 6 years

 

Career Level

Mid Career

 

Minimum English Level

Business Level

 

Minimum Japanese Level

Native

 

Minimum Education Level

Bachelor’s Degree

 

Visa Status

Japanese national or permission to work in Japan required

 

Job Description

 

Tesla Motors is looking for a Marketing Manager with a sound knowledge of the sector and industry. Able to define both a B2B and consumer experience of a cool and iconic lifestyle brand, manage and execute acquisition marketing in Japan. The Marketing Manager will work closely with the following functions: global marketing, sales, communications, digital marketing, and finance.

The focus of this position is the management and execution of marketing tactics that support sales in our growing segments. Our ideal candidate is a self-starter with strong interpersonal and communication skills and be able to handle projects with minimal direction.  The candidate needs to think about the work AND do the work.

The position reports to Regional Marketing Manager with travel requirements, mostly in Japan.

Primary responsibilities:

• Develop a marketing plan for all locations, targeting specific profile of customers with a coherent integration of marketing tactics, event and PR activities


• Monitor budgetary expenditure to ensure that costs are in line with approvals


• Develop in conjunction with the Sales Department quarterly programs that ensure sales targets are achieved


• Develops and manage the implementation of a comprehensive event calendar with centralized tracking of all regional events including test drive events, lead generation events, and external corporate events (e.g. test drive events, auto shows and product launches)


• Works as the liaison between the field sales team, communications, and corporate marketing to ensure consistency and effectiveness of all marketing programs


• Works with Communications department on messaging of external documents and promotional materials to support the activities (e.g. collateral) 


• Coordinate the maintenance and update of regional websites and maintain accuracy of events that are posted on the Tesla Motors websites


• Ensures effective control of marketing results and that the achievement of marketing objectives are within designated budgets.


• Works to develop promotional programs and campaigns to generate leads and drive sales


• Evaluates and tracks the success of campaigns


• Identifies, plans, and executes partner and co-marketing programs


• Works with global marketing to guarantee brand direction and identity for Tesla Motors in Japan


• Manage outside agencies and vendors on an as needed basis


• Support the Regional Marketing Manager on other marketing initiatives 

Required Skills

• Bachelor’s degree (B. A.) or equivalent; at least 5 years related experience with a proven track record developing and driving marketing campaign initiatives for a lifestyle product


• B2B experience


• Excellent written and verbal communication skills in both Japanese and English with proficiency in building clear, compelling value propositions that can be expressed in a variety of mediums


• Proven track record creating, managing, sales events focused on ROI


• Maintain a high sense of urgency and entrepreneurial work ethic that is required to drive business outcomes


• Exceptional strategic thinker and analytical skills; ability to address cross-functional and cross-organizational issues independently


• Proficient in MS Office


• Proven ability to work in a fast-paced, dynamic and deadline-oriented environment


• Positive “can do” attitude, passionate and able to show commitment and to inspire others  


• Large company discipline…small company entrepreneurial attitude 


• Focused and driven – highly results-oriented 


• Internationally-minded…culturally sensitive 


• Team player and builder – leads by example 


• 30% Travel Required

Company Description

It’s more than electric, it’s Tesla.

TESLA MOTORS はシリコンバレーで働く数名のエンジニアが、電気自動車のすばらしい可能性を証明するために立ち上がり、2003年に設立されました。

THE TESLA ROADSTER は比類無き自動車として2008年上旬にデビューしました。現在、2,100台以上のRoadsterが32の国々で一切の排気なしに走っています。

TESLAのバッテリーパックとパワートレイン
により、ガソリンを燃料とした輸送手段への世界的な依存が軽減し、電気自動車の価格が低下します。TESLAは他の自動車メーカーと協力し、電気自動車の普及に努めます。

TESLAの技術を搭載したTESLA車と電気自動車 は、一台一台が消費者の手の届く電気自動車を実現するためのステップです。