Product Marketing Manager - CareerCross - 2015

Sensing & Control (S&C) has an exciting opportunity for a Product Marketing Manager position in Malaysia. This role will be responsible for developing business growth strategy by closely working with all functions and manage business performance for all S&C’s product portfolio in the country. The successful candidate will deliver strong financial results by developing clear, comprehensive and compelling strategic plans; effective development and implementation of product roadmaps, promotions and pricing strategies; and by providing business and marketing leadership in respective country. 

This position has a solid line reports to S&C AP Marketing Leader and a dotted line reports to country business leader. He/she will need to manage a product specialist/application engineer in that country. 

Primary Responsibilities of this role will include: 

Country Strategy deployment 

• Champion country AOP and STRAP Planning process. 



• Working in conjunction with the global product management develop and maintain long-term product roadmaps for the country 



• Develop and implement comprehensive marketing plans focused on growing sales and 



increasing profitability. 

Product Management 

• Portfolio analysis and assessment to identify revenue and growth plans by market and product segment. 



• Working closely with the global product management team, develop strong business cases to identify and support new product development initiatives. 



• Define customer needs and product requirements to ensure the needs of target customer segments are considered in the STRAP and Technology development projects 



• Effectively lead product launches in close partnership with channel leadership and field sales team. Provide sales team with tools and resources to market new products 



• Establish appropriate business requirements for the manufacturing and supply chain teams; such as demand forecasting and safety stock levels 

Product Marketing 

• Gather intelligence on market trends, customer needs, competitive positioning, & technology advancements. 



• Champion RFQs internally to create winning proposals to customers. 



• Responsible for pricing in the country for all product lines maximizing revenue and profitability. 



• Work closely with marketing communications to create marketing plans and generate end user demand 



• Work with country sales leader to establish new product sales goals and targets for sales team 



Customer Relationship Management 



• Develop strong rapport with key growth accounts by making regular visits, exploring specific needs & anticipating new opportunities 



• Be the product champion in front of the customer delivering on compelling value propositions resulting new business opportunities 



• Work closely with the channel management team to ensure effective new product launches resulting lead generation. 

Basic Qualifications: 

• BA/BS in Business or Technical or Engineering field 



• Minimum 8-10 years of working experience in S&C related industries with extensive experience in positions of increasing responsibility (Marketing, Sales, Business Development) 



• A minimum of 5 years product marketing/manager experience (including P&L accountability) 



• Minimum 2 years of previous experience leading teams. 



• Excellent communication and presentation skill in both English and local language. 



• Strong MS Office proficiency is a must 



• Must be willing to travel up to 30%. 



• Must have strong decision-making and problem solving skills 



• Must have strong analytical skills 

Preferred Experience: 

• Demonstrated success and hands on experience in product marketing management. 



• Balance of strategic skills to identify marketing opportunities and trends as well as tactical pragmatic marketing implementation skills. 



• Strong business acumen and business-oriented mindset, and an in-depth understanding of the marketing and financial implications of new opportunities. 



• Track record of establishing short and long term market and product growth goals, then executing operating plans to achieve them. 



• Experience in managing product/solution and vertical segment based marketing campaigns to support sales pipeline 



• Ability to see the big picture while staying hands on 



• Ability to multi-task, work under pressure, anticipate and manage the different stakeholders requirement and expectations 



• Ability to collaborate and influence and competency in cross functional behavior

Company Description

Honeywell is a Fortune 100 company that invents and manufactures technologies to address tough challenges linked to global macrotrends such as energy efficiency, clean energy generation, safety and security, and globalization. Honeywell’s four businesses ‒ Aerospace, Automation and Control Solutions, Performance Materials and Technologies, and Transportation Systems ‒ are all built on differentiation through technology. With approximately 132,000 employees worldwide, including more than 21,000 engineers and scientists, we have an unrelenting focus on quality, delivery, value, and technology in everything we make and do.

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